Do you ever feel like you’re taking one step forward and two steps back in your online business? You land some exposure, then your web host goes down. Your launch goes well, but your shopping cart freezes your money.
There is a lot that can go wrong or make you feel like your every move forward is fleeting.
I used to feel that way all the time.
When it feels like your actions and coins aren’t adding up…
Sometimes you really are moving forward and it just doesn’t appear that way to you because you’re always looking for the next milestone. In that case I recommend you set up your own instant pick-me-up awesome file.
Other times there’s a very good reason why you’re not seeing the momentum you’re craving. One of the most objective assessments of how your business is doing is your revenue.
If you’re raking in the coin, you’re likely on the right path. If money seems to be slipping through the cracks, then you know there’s a system somewhere that’s failing.
Let’s take this coin analogy a little further, shall we? Do you have a special place where you keep spare change at home?
I used to have coins on the kitchen counter, some on the bookcase, and by the entrance door. It was all over the place.
Kind of like the actions and results you might be getting in your business?
It wasn’t until I designated a place for this money to accumulate that I felt a sense of peace around money.
I’m not saying that organizing your pennies is going to transform your business, but I’ve definitely seen a correlation between a clean and organized environment and business success.
What I want to highlight here is that in your business you need to have a structure in place to handle the growth. That means creating systems in your business that help you move forward and build on past successes instead of reinventing the wheel and starting from scratch every time you start a new project.
Imagine pouring coins on a table… they spill all over the place and fall to the ground. If you’ve designated a structure for your business, it’s like you’ve got a jar that will hold all of these coins as they fall.
Use Technology to Help Structure Your Biz
Here are some examples of creating business structures to help you move forward:
- Automating the tasks you do repeatedly, like your marketing emails, your back ups, etc.
- Hiring the support you need to help you focus on your most important tasks
- Doing post-mortems and reviews of your marketing campaigns so you can improve upon them next time
- Scheduling things that need to happen regularly, like affiliate outreach or getting press
- Sitting down to come up with an editorial calendar for your blog or newsletter
- Breaking down end goals into small actionable tasks that you can do immediately
These are just some of the ways to build a structure that will support the growth of your business. Online businesses are especially easy to structure, since everything can be done via the Internet.
What new structure have you added to your business to help you accumulate more coin lately? Share in the comments below!