startup – Nathalie Lussier

3 Mistakes To Avoid When You’re Bootstrapping Your Business

The definition of bootstrapping your business is to use existing resources to go from startup to successful enterprise. Most of us solopreneurs and small business owners don’t pitch our companies to big venture capitalists to raise funds, and as a result we tend not to grow as quickly. But we also retain full ownership over…

Business Or Job? What To Do When Your Husband Asks You To Get a Job

Today I’m talking about a situation that many women entrepreneurs might face in their careers… what to do when your family and spouse question your business, and ask you to consider going back to a day job! If you’re in the startup phase of your business, and you left a corporate job to pursue your…

The Lean Startup – What Creative Entrepreneurs Can Learn From Startups

I’ve recently had the pleasure of reviewing the book The Lean Startup by Eric Ries. It’s geared toward start ups, naturally, but there are so many take aways that apply to online business owners, creative entrepreneurs, and solopreneurs… I just had to share them with you. I’ve personally worked at two different start ups in…