There are a lot of great business tips floating around. In fact if we all collected business tips, we’d have entire rooms full of them. The magic happens when we implement a tip and put it to use in our online business.
The Online Business Tip to Rule Them All
The following is an online business tip that I learned a long time ago, that seems simple on the surface, but that’s actually hard to implement.
Here it is: you need to make time to work on your online business, as opposed to working in your business all the time.
If you work with clients, you need to make time away from clients to do the things that keep your business running.
Some of the things that might need to be done on the business include coming up with vision and strategy for your business, creating marketing pieces, hiring people, delegating, filing taxes and doing bookkeeping, setting up legal systems and other business systems, researching opportunities and vendors, and so much more.
I’ve seen it time and again, and I often slip into “forgetting to work on the business” mode, because running your business takes a lot of time.
You need to force yourself to take the time you need to work on the business to keep it going. And more importantly, to take it to the next level.
Think of this as a teeter totter. You can work 100% in your business, until you have no more business. This can happen if you are so focused on doing the work that you need to do in your business, that you stop marketing and stop attracting new clients.
On the other hand, you can be working on your online business all the time so much that you are not doing the work that you promised customers.
How To Work On Your Online Business
So how do you get yourself to set aside time to work on your business? One of the things I like to do is go outside to brainstorm and come up with ideas.
When I’m sitting in front of my computer it’s too easy to get sucked back into tasks and to-do items. When I’m sitting in the park or somewhere completely outside of my home, I’m able to remove distractions and think bigger.
This helps you come up with some of those things that need to be improved upon. Then it’s up to you to put them in your calendar and schedule them. If you have a hard time doing something that doesn’t have a deadline attached to it, put it out there publicly to your accountability group.
Don’t yet have an accountability group? Get one.
Another way is to hire someone to walk you through the things you know you could be improving in your business.
I’m currently following this exact strategy in my business. I’m working with a lawyer to improve my business systems, contracts, and other legal bits and pieces.
To be honest, I really would rather be working on my client projects and products rather than on all of these legal things.
In order to get myself to do this work that is really important to protecting my business and building a solid foundation for years to come, I promised my accountability group that I would get it done before our next call.
You can bet that they will be waiting for me to tell them how I successfully completed this project.
How to Get Yourself Working In Your Business
If you’ve got the opposite problem, the solution is quite simple. Sell something: either a product or a service. Once you’ve sold it, you’ll need to deliver on your promises, or improve the product experience, as time goes on.
Once you have someone that you’re accountable to like a client or customer, you’re a hell of a lot more likely to do the work that needs to be done.
Surround yourself with successful people, excellent clients, and get ready to achieve more in your business than you have in a long time.
Don’t forget to do those important things that make your business run, and that can keep your business on track for massive growth.
What side do you lean toward?
I’m more likely to work on client projects than devote time to my business. That’s my default. What’s yours? Leave a comment and let me know!