Dana Malstaff – How Congruency Builds Your Business Movement

build your business movement

In this episode, we talk about how balance and congruency can help build your business movement and make amazing things happen…all with the wisdom and experience of Dana Malstaff.

Through the course of building a massively successful movement, Dana Malstaff came to terms with the fact that she couldn’t – and shouldn’t – try to do everything.

Off The Charts Business PodcastThis is a theme that we’ve seen with a lot of entrepreneurs: the developed ability to say “no” to some opportunities so that you have the time and freedom to say “yes” to the right ones.

And this is so important, especially for moms!

There’s a lot of competing priorities out there: family, kids, paying the bills…not to mention taking care of yourself!

By being super intentional about your no’s, you empower yourself to be super focused on your own brand and uniqueness. In the end, this is the real money-making potential behind your business.

But in this interview, Dana also shares that one of the facets of business she really had to embrace was making sure that everything in her business was congruent and connected. Her “no’s” gave her the ability to remain ultra-focused on bringing everything in her brand together in a super succinct way.

And it’s through this congruence and focus that the Boss Mom movement has been able to grow to such an amazing place.

So if you’re a mom, an entrepreneur, or both, be sure to tune in to this episode and definitely take time to become even more familiar with the Boss Mom movement!

More About Dana

Dana is a mother, author, business & content strategist, coach, podcaster, and blind spot reducer. Dana is the author of Boss Mom: The Ultimate Guide to Raising a Business & Nurturing Your Family Like a Pro, and the founder of the Boss Mom Movement. She serves Boss Moms who yearn for more time and less guilt when it comes to building their business and raising their family, by providing the tools they need to get more out of their content and business, without sacrificing their family goals.

When she is not creating new courses or building new strategy tools for creative entrepreneurs, she can be found, chasing her son on the beach, watching her daughter take her first steps, or thinking of the next fun new family adventure.

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I’m the founder of a tech startup called AccessAlly, a powerful course and membership platform for coaching industry leaders.

I’m also the creator of the free 30 Day List Building Challenge:

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Digital + physical books to help you create and sell your course like a pro:

Pre-Sell Your Online Course and Course Idea Planner Book Covers

The Off The Charts Business Podcast:

Get my insights and stories without the influence of a social media algorithm.

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