No one wants to feel like a used car salesperson. Today, we talk about what to do to promote your business just the right amount.
Everyone of us has a comfort level when it comes to promoting ourselves and our business.
That is, until we recognize that the work that we’re doing is actually meant to help other people, and that if we’re not promoting or marketing properly, then what we’re actually doing is denying people who need our help.
The problem becomes, finding the fine line between promoting enough to ensure people know about your solution, and not promoting too much that you feel like a used car salesperson. Yuck.
You can check out the related post and video for this episode here.